MindJolt, a gaming and advertising platform acquired by MySpace cofounder and former CEO Chris DeWolfe, has been busy these last few months. It was just last March that DeWolfe announced his team and the acquisition of MindJolt, along with a $20ish million round of financing from Austin Ventures. MindJolt remains profitable, says DeWolfe, and has maintained user numbers despite Facebook policy changes that drastically affected viral growth of all game developers. They've focused on revenue per user growth over this last period, making the already profitable company even more so. They're now releasing new monetization tools for third party game developers called AdJolt. These include highly targeted ads and, more interestingly, a virtual currency product that developers can use for power ups, virtual goods, etc.
Source: http://feedproxy.google.com/~r/Techcrunch/~3/mBjzMAEI_YE/
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